Why do strategies fail? Endless theories about frameworks, business models, competitive positioning. Here's my thesis: companies minimize the need to enroll employees during the strategic process, so implementation falls short. Here's how to fix it.

Sales and marketing are fighting because the org chart is broken. Digital automation blurred the lines of who owns what in the customer journey. Here's a thought experiment: what if you rebuilt customer-facing teams from first principles, using activity-oriented roles instead of legacy titles?

You've heard of Minimum Viable Product. Here are two more MVPs: Minimum Viable Process and Minimum Viable Planning. Here's why innovation should stay in permanent MVP mode, regardless of company size.

I fell down a rabbit hole on debt financing and discovered something striking: the cost of capital from 2016 through 2021 was the cheapest in modern history. Free cash flow is the new religion. Here's how to get there before your runway runs out.

"Easy to do, hard to master." I saw this phrase describing a SaaS platform and it stuck with me. Mastery isn't the only path to success—there are plenty of ways to win without becoming world-class at something. Here's a framework for skill planning that accounts for commitment, natural ability, and actual ROI on your time.

Real persistence—the ability to hear "no" 47 times, reset your brain, and send message 48 without spiraling into existential doubt—is the hallmark of true entrepreneurship.

Most enterprises carve out capital for new ventures. They staff up with smart people. They launch with fanfare. Then the initiative dies quietly eighteen months later. It's costing you millions in expensive theater. Here's how to do things better.

Most people run from chaos. That's the problem. There's a soft skill nobody talks about in transformation work: the ability to sit in disorder without panicking. It's terrifying. It feels reckless. But it's one of the fastest ways to cut through years of incremental bullshit and find out what actually matters.

My big takeaway regarding business modeling — less is more. In that vein, here are my ten favorite lessons.