Finding the right CRM partner shouldn’t require a decoder ring.
The market for GTM build partners is flooded with options, including offshoring, US boutiques, and freelancers on Upwork. Every tier has different pricing, different trade-offs, and different levels of accountability.
We put together this guide to help you make sense of it all.
GTM Build Partners
Boutiques
US boutique firms charge $175-300/hour for all-American teams, premium positioning, and established methodologies. The appeal is familiarity: same timezone, shared business context, polished communication, and domestic legal recourse. These firms typically employ 5-100 people with specialized expertise in specific industries or platforms. Quality tends to be consistent, documentation is standard practice, and project management is built into the model. The tradeoff is cost—projects that run $150k with hybrid models often hit $300k+ with boutiques. For enterprises with large budgets prioritizing risk mitigation over cost efficiency, boutiques deliver predictability. For mid-market companies watching margins, the premium often outweighs the convenience benefits.
For Comparison
coResolute's Hybrid Model
coResolute combines US-based strategic leadership with offshore technical execution to address the common shortcomings of pure offshore models. Jason and the core team operate in Austin, providing onshore project management, client communication, and strategic oversight during US business hours. This ensures real-time responsiveness and cultural alignment while the broader technical team in India delivers development capacity at competitive rates.
The hybrid model provides redundancy—multiple developers instead of a single point of failure—while maintaining accountability through US-based ownership. Clients get half-day overlap guaranteed, someone local to meet with when needed, and the cost advantages of offshore talent without sacrificing communication quality or project control.
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